Mark Montefiore

mark montefiore

New Metric Media to open L.A. office

The fast-growing prodco’s new California outpost will be led by its president, Mark Montefiore.

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New Metric hires Matthew Vittiglio to lead finance

The hires mark an evolution for the five-year-old company as it brings more “specialists” into the fold, said president Mark Montefiore.

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Bad Blood heads to Netflix

New Metric president Mark Montefiore says the deal bolsters the prodco’s position as it expands its scope and global ambitions.

Beth Iley

New Metric expands development team

Beth Iley (pictured) will source and develop dramatic TV projects alongside the company’s VP of development Caroline Habib.

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Roundtable: Cross-territory common ground

In the first of an occasional series, producer-association heads from the U.K., Canada and Australia pinpointed points of divergence and opportunity in the disrupted TV landscape.

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The Genre Report: Talking slapstick and space

In part two of Playback’s series, creatives and broadcasters behind hit Canadian comedies and sci-fi series delve into selling internationally, serialization and SVODs.

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Letterkenny has it all ‘figgered’ out

A story of media, merch and microbrews: Letterkenny is Playback’s best-marketed TV brand of 2017.

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Digging into Northern Ontario’s production boom

Financial incentives and a growing crew base helped drive a record 51 projects in the region last year.

Kara Haflidson

New Metric deepens Northern Ontario focus with new hire

Kara Haflidson will oversee development and production of the Toronto-based prodco’s projects in the region.

New Metric Media

The 2016 New Establishment: New Metric Media

From Playback magazine: With an instinct for content that resonates with fans and programmers alike, Patrick O’Sullivan and Mark Montefiore have quickly built an impressive slate.

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10-4 on a new season for Letterkenny

The CraveTV/Comedy Net series produced by New Metric Media in association with DHX and Bell Media has been greenlit to a second season.

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New Metric, Rogers ink development deal for crime thriller

The Toronto prodco optioned the rights for the non-fiction book based on mafia boss Vito Rizzuto.