CMDC

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Reactions roll out to Let’s Talk phase two

Initial broadcaster reactions cater to consumer choice, while advertising experts wonder if the loss of niche channels in an unbundled regime means the loss of niche audiences for TV.

Copied from Media in Canada - TVviewing

VOD viewers like to laugh

A new survey of VOD viewing from TVB, CMDC and Numeris show sitcoms are the most-viewed category and women are doing the majority of the viewing on the platform.

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Canadian industry to test VOD usage

The CMDC and TVB are setting up a test to discover the size, profile and viewing habits of Canadian VOD users, following an industry meeting last week.