WEB Articles

Shaftesbury launches youth-focused digi agency


Shift2, with offices in Toronto and L.A., will specialize in creating branded content for YouTube channels.

iThentic launches simulation game at Stream Market


Launching in partnership with the David Suzuki Foundation and Earth 911, GreenYrLife is like FarmVille for the green-minded,

CBC upfront: hellos, goodbyes and ‘new directions’


The pubcaster unveils its fall lineup amidst its ongoing budget crisis, revealing the end of Doyle, a new comedy portal and details on two of its new one-hour dramas.

HGTV Canada and Ikea partner on makeover ‘mini’ series


Produced by Shaw, the two-minute Quick & Easy Room Makeover shows mark the first time Shaw Media held an open casting call for an ad campaign.

W Network looks to make waves with #RippleEffect


The two-episode sample of the digital interactive reality series will allow viewers to interact directly with the show’s subjects via social media. (#RippleEffect’s Nina pictured)

Youth Media Alliance award winners announced


The French-language Awards of Excellence recognize achievement in TV programming and digital content for youth. (Les Argonautes pictured)

Social TV analyst Seevibes closes $1M financing


The Montreal-based company plans to use the infusion of cash to further its international expansion.

CBC News to launch multi-platform D-Day project


The project will help reach audiences who may not otherwise watch a special television broadcast, said exec producer Michael Gruzuk.

TSN leverages in-house production for Canadian Tire content deal


Nathalie Cook, TSN’s VP of sales and brand partnerships, discusses the broadcaster’s content deal for Sport Chek and the corporation’s namesake retail brand.

New OTT platform ScreenHits aims to fix broken pilots


Every six months, 50 failed pilots from around the world will be available for on-demand viewing, with the potential to have brands sponsor additional episodes.

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VIFF Canadian Awards - Violent director Andrew Huculiak

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