WEB Articles

CBC and the new kid viewers


Kim Wilson, creative head at Kids’ CBC, discusses how budget cuts are less of an issue for her team than keeping up with the changes in how children consume media.

Guidestones goes from web experiment to feature thriller


Guidestones: Sunflower Noir puts more focus on narrative elements in the second season, and can now be repackaged as a TV show and feature film.

Blue Ant Media opens New York sales office


The Toronto-based media company opens a NYC unit to support its recent investment in L.A.-based music MCN Omnia Media.

CTV expands Extend slate with WIGS’ Blue


The network has acquired the Canadian rights to all three seasons of web series, which is carried by Hulu, Fox.com and WIGS in the U.S.

Op/Ed: Is it time to re-brand Canadian TV?


Media instructor and PhD candidate Irene Berkowitz says the recent Aereo court case, media coverage of Canadian TV and a “SWOT” analysis all suggest yes.

Branded content primer: ‘Is this content someone would pay for?’


After chairing the branded content jury in Cannes, OgilvyEntertainment’s Doug Scott says it’s time to “practice what I preach” through his New York-based prodco ccMF Productions.

Top five new media matchups


How these 10 companies are using strategic partnerships to create scale, buzz and reach in today’s fragmented mediascape.

Andra Sheffer resigns from Bell Fund


The longtime Bell Fund executive director is ending her 17-year career with the organization but will remain as CEO of the Independent Production Fund (IPF) and Cogeco Fund.

CBC signals radical shift to internet, mobile to cut costs


The pubcaster’s latest five-year plan outlines a move away from conventional TV with fewer supper-hour newcasts and reduced in-house production.

Digital distributor Juice acquires Grindstone Media


Grindstone founder Paul Zimic (pictured) will join Juice as partner and become president, sales and acquisitions.

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