Rogers Media exec and past Olympic Consortium president Keith Pelley discusses the broadcaster’s multi-platform advertising model.
The new live-action youth series from Thunderbird Films looks to engage fans online and off ahead of its just-announced January premiere.
Sportsnet has sent rival TSN to the sidelines as it gets all national rights to TV hockey, and offsets steep cost with sub-licensing deals with the CBC and TVA in Quebec.
The multiplatform coverage for music’s big night aims to exploit the media group’s varied TV, radio, print and online brands.
The Twilight Saga brand manager discusses how understanding the franchise’s hardcore fan base influenced its cross-platform play.
Ahead of a panel discussion at the B.C. transmedia conference, the Starlight Runner producer and lead editor talks transmedia trends and emerging biz models.
The special Canadian Screen Awards, presented to five winners, honour contributions to both the Canadian industry and the world stage.
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