INTERACTIVE Articles



CMF awards $7.2M through Francophone Minority Program

INTERACTIVETV

The program aims to support productions that reflect the interests and realities of French communities outside of Quebec.



Engagement with TV through social on the rise: Seevibes

INTERACTIVE

The report shows a greater percentage of Canadians talk about TV on Twitter than Facebook.



Tackling transmedia at Ryerson University

INTERACTIVE

Charles Falzon on how Ryerson is taking on an area he says too few broadcasters, prodcos and agencies have invested in, putting them at risk of being “the Kodaks of tomorrow.”



eOne reveals growth plans for SO SO Happy

INTERACTIVE

Entertainment One and its licensing arm are expanding its teen pop culture property SO SO Happy, with new comedy shorts and a line of cosmetics.



NFB, Guardian explore digital ‘Sins’ with interactive doc

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The National Film Board of Canada is teaming up The Guardian to combat digital fatigue with the interactive project Seven Digital Deadly Sins (pictured).



Tricon Films to create Stage TEN channel (exclusive)

INTERACTIVESTREAM

Under the agreement, Tricon Films & Television will create a digital media channel using Stage TEN’s virtual TV studio web app.



CHCH launches viewer loyalty program

INTERACTIVETV

Called Ch-Ching!, the program will allow viewers to rack up points in exchange for prizes, and help the channel kick off its 60th anniversary efforts.



iThentic launches simulation game at Stream Market

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Launching in partnership with the David Suzuki Foundation and Earth 911, GreenYrLife is like FarmVille for the green-minded,



House of Cool hires Russell Ward

INTERACTIVETV

The former Teletoon Canada VP will focus on a new interactive publishing platform called Massively.



Twitter Canada adds head of brand strategy

INTERACTIVE

The social media co’s Canadian office has hired Jamie Michaels from Rogers Media.

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