INTERACTIVE Articles



eOne puts more skeletons in tweens’ closets

INTERACTIVE

eOne is revamping the Skelanimals brand with new retail partnerships, a refreshed website and a new social strategy.



Telus Fund invests over $2M across 14 projects

INTERACTIVETV

The fund distributed up to $250,000 to projects featuring health and wellness content, including TV series, websites and apps.



eOne grows SO SO Happy brand

INTERACTIVE

Entertainment One Licensing (eOne) is continuing to bolster the U.S. licensing program of its teen lifestyle brand SO SO Happy.



Games get top coin in CMF latest experimental stream

INTERACTIVEWEB

The fund distributed $4.3M across 18 projects to support development, with further investment targeted to marketing efforts for 12 other digital media projects.



Docs lead in latest CMF Aboriginal program funding round

INTERACTIVETV

Television projects receiving the highest amounts from the CMF this round include Malinaqputiit – The Searchers and the second season of Playing with Fire.



Inside the Rift: Secret Location’s Sleepy time at Comic-Con

INTERACTIVETV

The Toronto-based digital agency unveiled its Oculus Rift experience project for Fox’s Sleepy Hollow at Comic-Con in San Diego.



CMF invests $12.6M across 25 digital projects

GAMINGINTERACTIVE

Who got the most digital dough? Regionally, Quebec tops the experimental-stream list, with three $1-million envelopes going to QC gamecos.



Spin Master’s PAW Patrol goes mobile with Nick

GAMINGINTERACTIVETV

As more studies show that kids using tablets at increasingly younger ages, Nickelodeon is zeroing in on the market with learning-oriented apps.



How to make transmedia work for documentaries

FILMINTERACTIVE

Playback’s sister publication realscreen talks with producers who are transforming the doc experience using interactive games and buzzy transmedia elements.



The dilemma over TV analytics

INTERACTIVETV

A check-in with players from the measurement, broadcast and media sides on whether Canada is any closer to a true cross-platform measurement solution.

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VIFF Canadian Awards - Vancouver film columnist Sabrina Furminger

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