The apps, which are part of a major international expansion by Microsoft’s digital media service and console, include the CBC’s Hockey Night in Canada, GameTrailers, CNET and VOD provider CinemaNow.
Also taking top honours during the ceremony Tuesday night were Smokebomb Entertainment, Blue Ant Media, ZED.TO, CBC and iThentic/3 o’clock.tv and others.
The best cross-platform fiction nominee was tied to Cinemax’s new series and was supported by not only social media pushes but also out of home advertising.
The Toronto indie developer has released Super Snack Time, an app for kids ages nine and up, and inked a licensing deal with toyco Monster Factory.
Among the projects to get commitments from the fund’s experimental stream are a live online talent contest and a downloadable 3D animation suite.
Is this the cross-promotion boost the Canadian music and gaming industries need? The Canada Media Fund is betting as much, having invested $585,000 in the veteran film and TV director’s mobile app for hip hop lovers.
Over 5,000 company listings!