Saving Hope pulls over a million viewers for premiere

June 11, 2012 by Val Maloney

New Canadian drama Saving Hope premiered to 1.52 million viewers (2+) last Thursday night at 9 p.m., according to BBM Canada numbers provided by Bell Media.

The series finished top for the night amongst viewers aged 18 to 34 and 18 to 49 nationally, as well as number one in Toronto for viewers aged 18 to 49 and 25 to 54, according to a CTV release.

Saving Hope was promoted through a cross-platform media campaign as well as a digital hub which extends the drama’s storyline on its website with components including a web series.

Tags: Bell Media, CTV, Saving Hope