Canwest, Rogers partner on VOD

First deal of its kind in Canada to offer full roster of network programming

Viewers looking for more access to first-run network shows on Canwest’s Global and E! will soon be appeased. A deal between Canwest and Rogers announced Thursday will provide free access to over 60 hours of programming, at any time, via Rogers On Demand.

Rogers Digital Cable customers will, as of Wednesday, be able to catch shows on demand including House, Heroes, The Office, 24, The Guard, Bones, Prison Break, Family Guy and E! True Hollywood Story. Two new shows, Knight Rider and My Own Worst Enemy, as well as daytime soaps The Young and the Restless and Days of our Lives, can also be viewed on demand.

Programming from three Canwest specialty channels — HGTV, Food Network and National Geographic Channel — is already available on Rogers On Demand.

The agreement marks the first time in Canada that a full roster of network programming will be available through a VOD service. The Global and E! shows will become accessible after their original airdates.

From Media in Canada